- Focusing on developers ()
Developers face an onslaught of marketing and an unrelenting velocity of releases to keep up with. This is why we started Console.
- My new startup – Console – the best tools for developers ()
What’s next? 1) Console – a free weekly email digest of the best tools for developers; 2) researching sustainable computing at Uptime Institute.
- Barriers for startups tackling data center energy consumption ()
There is scope to start something tackling the problem of data center energy consumption. However, there are significant challenges: how to measure the problem, the uncertainty around the current situation, and the limited number of growth buyers.
- The prosumer software commercial go-to-market approach ()
Pure prosumer software might be new but the fundamentals haven’t changed. Products cannot be successful without a deliberate commercial go-to-market approach.
- Opinionated software ()
E-mail is seeing a wave of innovation. You might think that e-mail is “done” but opinionated software can appeal to niches of hundreds of thousands of customers. This is how startups can compete today.
- The best books for startup founders and CEOs ()
Why startup founders and CEOs should read, what to read and how to find good books. I list my top 10 recommendations, 4 of which are nothing to do with startups.
- Presenting is just one part of speaking at conferences, and how to adapt to virtual events ()
There is significantly more value in the long-tail of all the components of a talk than just speaking to people who happen to be present in the room at the time.
- Startup Cadence. Academic Cadence. ()
Startups are an extreme form of business not suited to most people. Academia is the same in its opposites. This is probably why most people go and work elsewhere! I’m glad to be able to experience both.
- Startup founder hierarchy of needs ()
The four core needs that every founder must satisfy, in this priority order, before they can be effective at their startup.
- The importance of the developer experience – comparing Google Cloud Functions vs Azure Functions ()
In porting a project from Google Cloud Functions to Azure Functions, I found Microsoft’s developer experience is a great example of attention to detail. What does that mean for startups selling to developers?